Peter Rabbit will be hopping along to St Albans in a brand new children’s attraction costing £1 million.

Willows Activity Farm in London Colney has today announced plans for an “Adventures with Peter Rabbit” play area, which will open on April 2 next year.

Centred on the cute and cuddly stars of the animated CBeebies series, it is the first Peter Rabbit themed adventure play area of its kind.

Andrew Wolfe, Willows’ chief executive, explained: “We’ll be building a whole new adventure play area with ten themed activities, as well as welcoming Peter Rabbit, Benjamin Bunny and Lily Bobtail to our home.

"We’ve worked tirelessly with our partners Silvergate Media and Lappset Creative to ensure the new Peter Rabbit area will be a carefree place for younger children to learn through imaginative play and also bring a smile to the faces of the adults who will have memories of Peter Rabbit from their own childhood.”

Silvergate Media is the co-producer and global licensing agent of the CGI-animated TV series, while Lappset Creative is a leading manufacturer of themed activity attractions and play equipment.

The new space will include Peter’s secret treehouse, Mrs Tiggy-Winkle’s kitchen and Lily Bobtail’s nature discovery.

Next year will mark 150th anniversary of the birth of Beatrix Potter. Thomas Merrington of Silvergate Media saidd: “We wanted to bring Peter Rabbit to life for children who love watching the animated series.

“The beautiful countryside setting, coupled with their focus on wholesome, activity play makes Willows the perfect place to do this.”

Willows will also be re-theming existing adventure play activities and facilities in line with Peter Rabbit, alongside a new restaurant, daily Peter Rabbit meet and greet appearances and shows featuring Peter Rabbit and Lily Bobtail.

The plans will be released at a later date.